Digital Marketing

Why Digital Marketing Is The Future And Here Are 7 Ways on How You Can Get Started.

Introduction Digital marketing has been around for a long time, but it\’s only recently that companies have started to realize how important it is to their business. Today, digital advertising accounts for over 60% of the total advertising spend in the U.S., and we\’re seeing more and more brands shifting their focus away from traditional …

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5 Strategies Used by Amazon for Successful Digital Marketing

What is the first thing that crosses your mind when we say Amazon? A place in Brazil or a forest? We know what. Well, it is amazon.com, the shopping app, isn\’t it? Amazon, an American multinational technology company was founded by Jeff Bezos on 5th July 1994. Amazon owns the largest piece of the pie …

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Smart Chatbot Ideas

The 6 Smartest Chatbot Ideas To Convert Visitors To Customers

As an online business owner, I\’m sure you agree that the conversion of site visitors into customers is of paramount importance. To maximize conversion rates on websites, several methods can be utilized, such as creating landing pages, introducing exit pop-ups, placing forms to collect information from website visitors, etc.  Instead of spending money on pricey …

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5 Ways to Maximize your Google Ads Quality Score

Pay-per-click (PPC) ads are one of the quickest and most effective ways of driving business revenue. A study on lead generation shows that PPC ads rank third (17%), behind only on-page conversions (24%) and email marketing (18%). Adwords campaigns cost advertisers millions of dollars, yet only those advertisers who keep an eye on their quality …

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5 Best Ecommerce Platforms for Launching your Business

The number of ecommerce platforms available is overwhelmingly large. However, quality cannot be determined by quantity. In most cases, there are only 2 or 3 options that are ideal matches for your business needs. Although the rest might have admirable features, a software product can never simply meet the needs of your business – it …

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