E-commerce

5 Strategies Used by Amazon for Successful Digital Marketing

What is the first thing that crosses your mind when we say Amazon? A place in Brazil or a forest? We know what. Well, it is amazon.com, the shopping app, isn\’t it? Amazon, an American multinational technology company was founded by Jeff Bezos on 5th July 1994. Amazon owns the largest piece of the pie …

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7 Best Ways to Optimize Conversion Rates for E-Commerce

A conversion rate for Ecommerce refers to the percentage of visitors who purchased something from your website. Conversion rate optimization (CRO) enhances the shopping experience to drive a particular KPI – usually sales. Optimizing conversion rate can be done on landing pages, category pages, or just about any other point of contact with customers. The …

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5 Best Ecommerce Platforms for Launching your Business

The number of ecommerce platforms available is overwhelmingly large. However, quality cannot be determined by quantity. In most cases, there are only 2 or 3 options that are ideal matches for your business needs. Although the rest might have admirable features, a software product can never simply meet the needs of your business – it …

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7 Reasons Why Your E-commerce Site Should Have Blog

Many articles suggest businesses to have blogs but very few messages are directed to the E-commerce business. The majority of E-commerce websites do not have a business blog. Do Blogs Boost Your E-commerce Website Traffic? Blogs are elemental for the content to be crawled by search engine spiders.  Through many links and content, the search …

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E-commerce SEO: Key Tactics That You Must Follow

Are you finding it difficult to get traffic on your e-commerce website even after spending months building it? That\’s mostly because your E-commerce site is not SEO optimized. What is E-commerce SEO? E-commerce SEO is the process of organically making your online store more visible on search engine results pages (SERPs).  Getting new customers could …

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