Social Media

5 Best Ways to Manage your LinkedIn Business Account

LinkedIn is the world\’s largest and most active professional networking platform, with more than 55 million companies competing for the attention of 720 million users. Having a well-optimized LinkedIn Company Page offers tremendous opportunities for establishing your brand as an industry thought leader, among other benefits. Below are our top five tips for how to …

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Ultimate Guide To Write Good Instagram Caption

It could get really difficult to write good Instagram Captions. What kind of voice should it have? Funny, serious, educational, emotional, inspirational, should it contain emojis?  A good caption makes the users stop scrolling their timeline and spend time reading your caption, and hence, engaging with your post.  While Good Visuals are essential for any …

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8 Tips For Creating Effective Visual Content For Social Media

In social media, anything that you notice is most likely a visual, be it the profile image, logo, banner/cover photo, or posts. There\’s no doubt that social media posts with good visual content perform well. As it is found in recent studies that human brains could process the images 60,000 times faster than text. Therefore, …

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Social Media and SEO. Does Social Media Improve your Rankings?

What is Social Media SEO? Social media SEO refers to your activities on social media that leads to an increase in your website’s organic traffic through search engines. Social media is important for SEO as it makes your SEO activities effective and worthwhile. Although Social Media doesn\’t directly assist in search engine rankings, there’s no …

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Covid-19: How Social Media Habits are Changing

The Covid-19 pandemic has encouraged more of us to think about our social media habits and how they affect our lives. Here\’s to what has changed about the way people use the internet or social media. Doomscrolling, boredom, connection, inspiration, entertainment. These are just a few reasons people felt the urge to go online in …

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10 Most Commonly Asked Questions About Digital Marketing – Answered!

We at Skillwise often get questions from businesses as well as individuals or professionals about digital marketing, and we do our best to answer every one. But recently, we thought of putting together a blog post answering some of the most common questions we get related to digital marketing. So without further ado, here are …

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