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Web Development

Social Media & E-mail Marketing Course

    Sat, 2 Feb 10:00AM - Sun, 3 Feb 6:00PM

    1st Floor, Kagalwala House, (Behind Shaman Wheels Mercedes Showroom), Kalina, Santacruz East, Mumbai, Maharashtra 400098

    Rs 5000

    2624 people viewed this event.

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We spend over 2.2 hours a day on all Social Media Channels. Thats more than twice the global average of 26% and slightly more than the world average of 2.0 hours spent a day.

From Facebook, Twitter, LinkedIn, and Youtube, to Instagram, Pinterest, and SnapChat, Social Media Marketing have dominated our cultural landscape. How can you or your business tap into this growing trend by Social Media Marketing?

This 2-day intensive Social Media Marketing Course provides a realistic hands-on session for beginning to intermediate level. It empowers our participants to jumpstart their Social Media Marketing journey.

Peppered with practical international and local case studies, role-playing scenarios, demonstrations, and hands-on activities, Social Media Marketing Course attendees will learn how to create, grow, and measure the effectiveness of their Social Media Marketing campaigns. 

Throughout this Social Media Marketing course, learners will be equipped with a rigorous step-by-step process in creating, managing, sustaining and measuring their Social Media Marketing campaigns. 

The Social Media Marketing course module has been created keeping in mind how pivotal it is for brand managers to equip themselves with the working knowledge of the social media industry

Social Media Marketing Course: Weekend Batch

Schedule For Social Media Marketing Course 

Day 1 Saturday: Timing - 9:45 am - 6:00 pm (8 hours) 

Introduction to the world of Social Media Marketing

What is Social Media Marketing?

Why Social Media Marketing?

Choosing Social Media platforms?

Objectives, goals & tasks in Social Media Marketing.

Case study 

Facebook & Instagram Platform for Business/Professional Usage

What is a Business Pages?

Management of the page

Writing content & making creatives for the page

Facebook Settings

Hands-on training on Facebook & Instagram audience targeting & creating campaigns on both through Facebook Adverts (Comprehensive activity with a live campaign). 

Instagram Platform

Profile Management

Hashtag Magic

Search and connect

Blogger/Influencer Marketing

Instagram Advertising with Facebook 

Day 2 Sunday: - 10:00- 6:00 (8 hours) 


Profile Management

Hashtag Magic

Search and connect

Blogger/Influencer Marketing

Twitter Advertising


Profile Management

LinkedIn Pulse

LinkedIn Pages

LinkedIn Groups

LinkedIn Advertising 

Youtube Video Advertising

Channel Management

Advertising overview

Content Planning & Marketing

Social & Content Strategy building

Content Calendar building

Introduction to Blogging 

Email Marketing using MailChimp

Email Marketing advantages and When to use it

How to create an Email Marketing list

How to develop an email list

Creating & running Email Marketing Campaigns (Major Hands-On Activity)

Final review

Case Study review



Who Should Attend this Social Media Marketing Course:

  • Brand Managers
  • Agency Professionals
  • Upcoming Bloggers and Influencers
  • Students
  • Marketing Professionals
  • Business Owners/Co-founders

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